A Bit Of An Intro…

Welcome Everyone!

As Lance said in the last post, this blog and site will be diving deeply into the subject of how to build – and keep – an audience. Aimed at filmmakers, we’ll be exploring wherever people in general have made discoveries on the subject and then reigning it back in to the focus here.

The first step has been to put together the beginnings of an online learning resource which you’ll see links to in the sidebar. The objective there is to create a comprehensive jumping-in point for anyone wanting to experiment around building audience for their films but who is unfamiliar with the territory.

My aspiration for the resource is that a filmmaker with no prior know-how or experience could wake up one morning, decide they were going to actively build audience around their film and by the evening, feel confident enough to roll-up their sleeves and get going – knowing the general direction they were headed, not feeling that it was all going to be blind fumbling.

Because of that it’s pretty extensive. There’s a lot of information to be culled from across the web (and beyond) on ‘filmmaking 2.0’ - the Workbook Project has been a primary resource. By combining that information with my own experience in this area, I’ve tried to put something together that is a comprehensive overview - something that attempts to structure the information and put it in a wider context.

This page will fill you in on my background and how I came to put this all together. I also encourage you to take a look at the ‘How This How-To Works’ page to check-out how it all works and will develop.

In all, both the blog and the how-to are very much a works-in-progress. We’ll be tweaking and adding as we go. Please leave comments or suggestions on any part of this site as to what you’d like to see or find out more about. We’re hoping this is going to be a conversation.

Cheers,

Lisa Salem